Cushing Academy, Costa Rica 2027

Trip promotion kit. Working preview, nothing printed yet. Click any piece to see more.

Posters and flyers

Three directions. Any of them scales from hallway poster to letter size flyer. Final artwork goes to print once the itinerary and dates are locked.

Option A, photo forward

Cushing Academy Spring Break

Costa Rica

March 6 to 14, 2027

Nine days of volcanoes, rainforest, reef and real Spanish in the streets of San Jose.

Interested? Talk to Mr. Buggie

Big photo, minimal text. No price on the poster, students come ask.

Click to expand

The idea

One striking image does the selling. The poster asks a single thing of a student walking past: stop and want to go. Everything else, the itinerary, the price, the details, lives on the trip page and in the info night.

Why no price here

It sends interested students to Ms. Marlow, which starts a conversation instead of a snap judgment in a hallway. The full number is never hidden, it is on the trip page and stated plainly at the info night.

Formats it scales to

Hallway and dining hall poster, 11 by 17 or larger
Letter size flyer for take home
Digital screens around campus, same art in 16 by 9

Easy to adjust

Hero photo swaps freely, volcano, reef or lodge
Contact line can name Mr. Perry too, or add a QR code

Option B, with price

Cushing Academy Spring Break

Costa Rica
2027

March 6 to 14

Irazu volcano
Cacao farm and sugar mill
Caribbean reef day
Jungle lodge on the Pacuare

$4,400 all inincluding international airfare

Typographic, school colors ready. Price stated upfront so parents see the full number from day one.

Click to expand

The idea

Everything a family needs to decide is on the poster: dates, highlights and the full price. No surprises later, which builds trust with parents from the first contact.

Why price upfront can work

Families self select early, so the students who come to Ms. Marlow are already realistic about the commitment. The all in framing matters: one number, airfare included, no fee stacking afterwards.

Formats it scales to

Hallway poster and letter flyer
Works especially well on digital screens, dark background reads at distance

Easy to adjust

Palette can shift toward Cushing school colors
Highlight list is editable, four lines maximum keeps it clean
Price line comes off in one edit if we decide against it

Option C, photo strip

Cushing Academy Spring Break

Costa Rica

March 6 to 14, 2027

Museums, markets, volcano, cacao, reef and the river valley. Nine days that do not fit on a poster.

Ask Mr. Buggie or Mr. Perry

Show the trip, not one image. Works well next to a QR code pointing at the trip page.

Click to expand

The idea

Six photos tell the story of nine days at a glance. Students see themselves in the variety: one image will hook the hiker, another the foodie, another the one who just wants the zipline.

The photos upgrade over time

These six are from our own trips. Once the teacher trip photos are picked, the strip can carry images from the exact route Ms. Marlow traveled in July, which makes the poster literally true.

Formats it scales to

Hallway poster with a QR code straight to the trip page
Letter flyer, strip compresses to one row of three
The strip alone works as an Instagram carousel

Easy to adjust

Any photo swaps independently
Price line can be added under the dates if we go that way

Parent info night deck

Nine slides, about twenty minutes plus questions. Every slide gets full photography and the trip page carries the detail, so the deck stays light. Click a slide for its talking points.

Costa Rica 2027

Cushing Academy Spring Break, March 6 to 14

What this slide does

Sits on screen while families arrive. Dates visible from the first second, since spring break planning is the first thing on a parent’s mind.

Talking points

Welcome, introductions, who is in the room
One line on Global Trails and the partnership with Cushing
Promise of the evening: the plan, the cost, how to sign up, in twenty minutes

Why this trip

Designed with Cushing, not off a shelf
Ms. Marlow traveled the route herself this July
Real immersion, not a resort week

What this slide does

Separates this from a catalog tour before anyone asks. The strongest card is that a Cushing teacher already walked the route and shaped the plan around what she saw.

Talking points

Ms. Marlow tells one concrete story from her July trip
The itinerary was built from her notes, not from a template
Students meet Costa Rica, not a resort: markets, farms, a working school exchange

The trip at a glance

Nine days, one country, one loop
San Jose, Irazu, Turrialba, Caribbean coast
Closes at our riverside lodge near the airport

What this slide does

Puts the whole route in one picture. A simple map with the loop drawn on it beats any list of place names.

Talking points

Land in San Jose, no long transfer on arrival day
The loop climbs to Irazu, drops into the Turrialba valley, reaches the Caribbean, ends at the lodge
Ending near the airport means the last day is short and calm, not a race

Day by day highlights

Gold and Jade museums, Central Market
Cacao farm, sugar mill, school exchange
Reef day with a marine guide

What this slide does

Gives parents three or four vivid moments instead of a full itinerary readout. The trip page carries the complete day by day, and the QR code on the handout points there.

Talking points

Central Market: students order, ask and bargain in real Spanish
Cacao farm and sugar mill: where chocolate and sugar actually come from
Exchange with a local school: the day students remember most
Reef day with a marine guide on the Caribbean side

Where we stay, how we move

Vetted hotels and our own lodge
Private transport the whole way
No drive longer than three hours

What this slide does

Answers the two questions every parent has before they raise a hand: where does my kid sleep and how do they get around.

Talking points

Hotels we work with year round, plus our own lodge on the river
Private bus and driver for the entire trip, no public transport
Route designed so no single drive passes three hours
Photos of the actual rooms, not stock images

Safety and supervision

Local bilingual guides on every day
Cushing chaperones, one per six students
Communication plan for parents

What this slide does

The slide parents came for. Concrete numbers and names beat reassuring adjectives.

Talking points

Bilingual local guides with the group every day, they know every stop personally
Cushing chaperones at one adult per six students
How parents hear from the group during the trip, updates and photos
Medical care access along the whole route

Cost and what is included

$4,400 per student, airfare included
Fare quoted near $600 from Boston, the one moving part
Booking early keeps it down. Medical insurance separate

What this slide does

States the full number once, plainly, with what is behind it. The one number framing prevents the fee stacking suspicion that kills sign ups.

Talking points

$4,400 per student covers the trip end to end, international airfare included
Airfare is the one moving part: quoted near $600 from Boston, it settles when tickets are bought, and booking early usually means cheaper
Chaperones travel at no cost to families
Medical insurance is separate, we point families to options

How to sign up

Small group, spots are limited
Enrollment window and deposit dates
Fundraising options if the school wants them

What this slide does

Converts interest into commitment before the room empties. Clear window, clear deposit, clear next step tonight.

Talking points

Group size is small, roughly a dozen spots, first come first served
Enrollment window and deposit amount, dates set with the school
Fundraising options exist if Cushing wants to open that door
The single next step: the sign up form or a conversation with Mr. Buggie tonight

Questions

Mr. Buggie and Mr. Perry
Global Trails on the call if useful
Trip page with the full itinerary

What this slide does

Stays on screen during questions with every contact and the trip page QR code visible, so nobody leaves without knowing where to follow up.

Talking points

Mr. Buggie and Mr. Perry on logistics and sign up, Ms. Marlow on what the trip is like on the ground
Global Trails can join live for the detailed questions if that helps
QR code to the trip page with the full day by day

Social content for school channels

Three formats on rotation between launch and the enrollment deadline, all reusable on Instagram and Facebook. Click one for an example post.

Posters and flyers

Costa Rica

The idea

Why no price here

Formats it scales to

Easy to adjust

Costa Rica2027

The idea

Why price upfront can work

Formats it scales to

Easy to adjust

Costa Rica

The idea

The photos upgrade over time

Formats it scales to

Easy to adjust

Parent info night deck

Costa Rica 2027

What this slide does

Talking points

Why this trip

What this slide does

Talking points

The trip at a glance

What this slide does

Talking points

Day by day highlights

What this slide does

Talking points

Where we stay, how we move

What this slide does

Talking points

Safety and supervision

What this slide does

Talking points

Cost and what is included

What this slide does

Talking points

How to sign up

What this slide does

Talking points

Questions

What this slide does

Talking points

Social content for school channels

Teachers went first

Why it works

Example caption

Cadence

One day, one post

Why it works

Example caption

Cadence

Countdown and milestones

Why it works

Example caption

Cadence

Global Trails

Teachers

Students / Parents

Custom Family Itineraries

Affiliated Experiences

Costa Rica
2027